Product catalogues · B2B enquiries · Trade ordering

Website for manufacturers & exporters.

Help buyers understand your products, check the details that matter and tell you what they need. Ninja Softs designs websites around your catalogue, order requirements and the way your sales team prepares quotations.

Share a few products and your current buying process. A written brief is enough to begin.

Illustrative catalogue page

Give the buyer the details before the enquiry.

01   Identify the product
Product reference, category and useful images.

02   Check the requirements
Specifications, options, MOQ and packing.

03   Explain what is needed
Quantity, destination and any custom work.

Next step: request a product quotation

Explore: Website options   /   Product pages   /   Enquiries   /   Our work   /   Your estimate   /   FAQs

Choose around the buying process

Catalogue, checkout or a combination?

Manufacturers, exporters, trading firms and wholesalers need different ordering journeys. We start with the decisions you make before accepting an order.

01 · Enquiry-led catalogue

When the order needs a conversation.

Help buyers browse products, understand specifications and request a quotation. Useful when customisation, quantity, production or delivery need review.

02 · Online checkout

When ordering rules are defined.

Plan a store for products that can follow clear price, quantity, payment and delivery rules. Trade accounts and special pricing are assessed in the scope.

03 · Hybrid website

When your range needs both routes.

Let suitable products follow checkout while other requirements go to your sales team. Samples, custom production and repeat trade orders can have different journeys.

Useful product information

Help a buyer assess the product before asking for a price.

We organise product information around the questions buyers actually ask. Your proposal defines the product templates, catalogue quantities, content and import work included.

  • Navigation: sensible categories, search and agreed filters.
  • Identification: product names, model numbers and references.
  • Specifications: materials, dimensions, capacity and relevant options.
  • Supporting assets: approved photos, specification sheets and downloads.
  • Next steps: a clear enquiry, quote or ordering route.

Make the order requirements clear

MOQ means more when the rule is explained.

Minimum quantities
Clarify whether the minimum applies per product, variant, colour, batch or order.

Packing and samples
Explain the pack sizes and sample arrangements you actually offer.

Custom work and timing
Show the information needed to confirm production and lead time.

You approve the product data and commercial information before it is published.

Turn product interest into a useful brief

Give your sales team a clearer starting point.

A product enquiry should preserve the information needed to prepare the next conversation. We define the fields, routing and follow-up responsibilities with you.

01

Select the product

Carry the product reference into the enquiry where included. Multi-product quote requests can be assessed for larger buying lists.

02

Describe the requirement

Collect relevant quantities, specifications, destination and timing alongside working contact details.

03

Route it to the right person

Confirm the receiving team, acknowledgement and agreed recording process. CRM connections are reviewed separately.

The proposal specifies the form behaviour, notifications, spam controls and any file uploads. A catalogue enquiry does not automatically become a confirmed order.

Distributor & trade enquiries

Give potential partners a relevant way to introduce themselves.

A distributor application needs different information from a product price request. We can plan a separate route for the companies that want to represent or resell your range.

  • Company details and the markets they serve.
  • Product categories and the relationship they are interested in.
  • Relevant sales channels or distribution experience.
  • A clear explanation of what your team reviews next.

Optional trade features

Approve the relationship before granting access.

Trade-account applications, restricted catalogues, account pricing and repeat ordering need defined approval and access rules. We review the platform and tools before confirming the approach.

Your business controls distributor approval, territories, pricing and commercial terms.

Present the business behind the products

Give buyers information they can evaluate.

Company information, product details and enquiry routes should tell a consistent story. We plan the content around what you can substantiate.

The company

Show who buyers are dealing with.

Present your location, business role, contact details and relevant capabilities using approved copy and genuine photography.

The evidence

Make supporting information useful.

Include relevant specification sheets and verified certificates where appropriate. You confirm accuracy, validity and permission to display them.

The language

Keep each version current.

Multilingual content can be scoped around the markets you serve. Agree who translates, reviews and maintains each version of the catalogue.

Relevant company & wholesale website work

See examples of the work behind our approach.

These projects show company presentation, bilingual content and wholesale ecommerce work. Your own features and outcomes depend on the agreed project.

K.H. Exportia Trading bilingual company website designed by Ninja Softs

Company website · English & Norwegian

K.H. Exportia Trading

A branded company website presenting products and services with an enquiry form. The website was made available in English and Norwegian as the client required.

Explore the company website project →

Junior Kids UK wholesale ecommerce website redesigned by Ninja Softs

UK wholesale ecommerce · Website redesign

Junior Kids UK

A website redesign for a UK childrenswear wholesaler, using Elementor Pro and a staging workflow. The project also included a later, client-requested hosting migration.

Read the redesign story →

Choose the tools after the requirements

Plan the catalogue and the connections together.

The starting platform follows the buying journey, the content your team maintains and the systems involved.

Website & store platform

Match the setup to the order journey.

A WordPress catalogue can organise a company website, products and enquiries. WooCommerce or Shopify may suit an ordering workflow, subject to the features, plans and supporting tools required.

Trade pricing, multi-product quotation requests, account approval and checkout rules need a closer fit check.

Explore WordPress development →
Explore ecommerce development →

Software & data requirements

Confirm what should connect.

Tell us about your POS, inventory, CRM or accounting software. We review supported apps or APIs, data ownership, access and the direction of any synchronisation before quoting.

Product imports, existing-site migration and custom integrations are included only where specified. Platform plans, licences and external services may add continuing costs.

Explore custom software and integrations →

A scope you can review

From your product range to an agreed website.

We make the buying journey, content responsibilities and review stages clear before the full build moves ahead.

01

Review the brief

Share sample products, current documents, buyer types and the way you quote or accept orders.

02

Plan the structure

Agree the catalogue fields, page templates, enquiry routes and any ordering or integration requirements.

03

Design & build

Review the visual direction and agreed layouts while we develop and populate the included content.

04

Check & hand over

Check the agreed layouts, enquiries and key journeys, then hand over access, guidance and support arrangements.

Plan the project investment

The estimate follows the range and the workflow.

We review the design, number of products, data readiness and enquiry or ordering features before confirming the scope and price.

  • Company pages and product templates.
  • Catalogue quantities, variants and import work.
  • Product enquiries, quote lists and trade applications.
  • Languages, checkout and supported integrations.
  • Content preparation, review stages and handover.

The build & the ongoing responsibilities

Know what is included before you begin.

Your proposal identifies the included work, third-party costs and responsibilities. Timing depends on the scope, content readiness and review stages.

Plan relevant domain, hosting or platform fees, licences and ongoing care. Search marketing, advertising, regular content work and future features need an agreed service scope.

Explore ongoing website care →

Before you enquire

Questions about your catalogue website.

A few practical details to help you prepare the brief.

Can we start with a catalogue and add checkout later?

Yes, that direction can be planned. We review future product, pricing, account and delivery requirements when choosing the platform and data structure. Adding checkout still needs its own scope, configuration and testing.

Can the website show specifications, MOQ and customisation options?

Yes. We agree the product fields and templates around your range. You provide and approve the commercial and technical information, including how minimum quantities, variants, packing and lead times should be explained.

Can buyers request a quote for several products?

A multi-product quote journey can be assessed and scoped. We define item selection, quantities, required details, notifications and how your sales team receives and records the request.

Can you add distributor applications or multiple languages?

Yes, subject to the agreed scope. Distributor enquiries, account approval, restricted access and translations have different requirements. We confirm the workflow, tools and content responsibilities before including them.

Can the website connect to CloudBiz or our existing software?

We assess the exact systems, supported APIs or connectors, permissions and data flow. Compatibility and cost are confirmed before an integration is included. No connection should be assumed from the product name alone.

Will this website bring us international buyers?

The website can help buyers evaluate your range and make enquiries. Finding those buyers also depends on your offer, market, outreach, search visibility and follow-up. We can discuss relevant marketing work separately; enquiries and orders are not guaranteed.

Start with a few real products

Let’s plan a website around the way you sell.

Send three example products and explain how a buyer becomes a customer today. We will review the requirements and identify the details needed for an estimate.

We can clarify the brief and proposal in writing.

A useful starting brief

  • Your company, current website and target buyers.
  • Product examples and approximate catalogue size.
  • Your MOQ, customisation and quotation process.
  • Required languages, markets and software connections.
  • Your intended timing and budget range.